The Importance Of Company Blog Posts

The Importance Of Company Blog Posts

Deciding whether or not to create company blog posts for your website? It may take some time writing out the content, but it can be well worth the investment.

Here are some of the benefits of blog posts

  • More search results. Targeting specific keywords that your audience is googling will help your website show up on search. The better the blog post, the higher it will rank. (How to Increase Your Rank)
  • Extra social media content. Now that you have a lot of content on your website, you can share it on your social media. You can share the full post or key information on the platforms you use.
  • Gain subscribers. You can use these blog posts to ask users for their emails to get the latest notifications on your blog.
  • Useful information. With posts bringing value to users, it helps Google rankings and in asking users for their emails. They can be written on company updates, your services, DIY ideas, answering common questions in the industry, etc. The more useful your blog is, the more of an industry leader you can be.

A blog is a great add on to your website. We can help you find the right keyword strategy and even write the content for you, giving you all the benefits and none of the hassle. You can contact us here to find out more.